Things to Look for in an SEO Training Institute in Kolkata

int_blog_academy,  Monday, July 18th, 2016

Digital marketing has seen more growth in the last decade than any other areas in IT. And when we say digital marketing, something that comes to our mind first is SEO. Search Engine Optimization, which is basically understood as the process of improving the rank of business websites on the Google search results, is now no longer restricted to this only. The field has become really broad with the inclusion of social media optimization, email marketing and pay-per-click advertising. As such, if you have strong inclination towards how the digital platforms operate, how Google treats the millions of websites listed in it or how businesses are reaching out to their target market digitally, you need to know SEO and eventually become a digital marketing professional.

So, how do you start? Well, first, you have to enroll yourself in a good SEO training institute in Kolkata Salt Lake. While there are many of such institutes, you need to look for certain qualities in the institute in order to ensure that you learn better.

SEO is one field of study that generates various opinions. For instance, while some experts might consider back linking to be an effective method, others might think that guest posting is more profitable. While you are free to develop your own opinion, it is necessary that you get instructed by people who work in the real corporate field and execute real-time projects. So, the faculty should consist of people with practical knowledge. You should enquire enough before deciding to be a part of an institute.

When you join a professional course, it becomes obvious that you eventually like to be placed in a reputed organization where you get enough scope of exhibiting your skills. Go for an institute that offers campus placement facilities to its students after the end of a course and at regular intervals. This will make sure that you have invested in the right place.

Have a little exposure in the field of SEO also to check if the course structure of the institute is satisfactory. Once convinced with all this, get set on your journey of becoming an expert digital marketer.

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Your Guide to Starting a Career in Web Designing

int_blog_academy,  Monday, July 11th, 2016

The present-day business scenario is strikingly different from what it used to be a few years back. Today, organizations are looking for unconventional ways of reaching out to their target market. As such, the digital platform has gained increased significance and with it, comes the importance of visually appealing designs and unique and informative content. Web Designing has gradually turned out to be one of the most rewarding fields of work in the IT. Good designs are high in demand in both web and social media. Alongside, email marketing through newsletters and mailers also call for relevant graphics. If all this has generated enough interest in you to choose a career in web designing, here is a guide for you to follow.

• To begin with, even before you take up web designing seriously and enroll yourself in a Photoshop training institute in Kolkata, you need to have your way around this amazing software called Photoshop. With a little search, you will find a lot of video tutorials that are good enough to introduce you to the platform while also giving you basic ideas of using it. While the reputed training institutes will not have a very difficult to fulfill educational eligibility criteria, they will typically require you to have a minimum level of exposure to Photoshop.

• Creativity has a huge role to play in a successful career in web designing. However, what you need to be inclined to is a desired combination of creativity and affinity towards new technology. Web designing is not the same as painting on a canvas. A web designer needs to make maximum use of the highly technological platforms while at the same time, staying aware of the emerging trends in the field that make working easier.

• Last but not the least; you need to find out a good Photoshop training institute. Most of the institutes that you come across will claim to offer you the best-possible course, but you have to concentrate on other factors like placement options, the nature of the faculty and so on. The better the institute you end up choosing for yourself, the better will you learn.

Keep these tips in mind and fulfill your dream of being a web designer. All the best!

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Tips on Preparing Yourself for a Career in Dot Net

int_blog_academy,  Monday, June 27th, 2016

The field of IT has become extremely competitive today, making it imperative for the job seekers to obtain the right professional degree. With technological advancements on the rise, the arena of Dot Net has undergone significant changes, emerging to be one of the most sought-after fields of work. Now, if you are looking forward to working as a Dot Net professional, it is essential that you prepare yourself enough. If you have already attained a degree in technology, it might just not be enough. An additional professional degree exclusively in Dot Net can help you gain the desired knowledge.

Now, finding a Dot Net training institute in Salt Lake Kolkata is not going to be much of a difficult task. However, there are certain things that you will need to do yourself apart from attending courses if you want to be a successful professional in the field, which is both rewarding as well as challenging. Here is a list of tips.

Develop Your Communication Skills – A good training course in Dot Net does have a section dedicated towards helping students improve their communication skills. However, irrespective of the presence of this section, you should make an extra effort in learning communication English better. When you work in the real corporate scenario, you are certainly required to speak to the clients and understand their demands and specifications. The better you understand, the better is the end result. So, knowing how to speak with people and get the meaning through to them is of utmost importance.

Grow Your Passion – You might love technology but if you want a career in Dot Net, you will have to be passionate about technology. There will be times when you will be required to spend the entire day identifying problems and thinking about a solution to it. If you don’t have the passion for it, such situations will end up being too difficult and complicated for you.

Choose the training institute carefully and you will certainly be able to reap the maximum benefits of this high-in-demand course in technology.

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How to Choose Software Training Institute in Kolkata?

int_blog_academy,  Monday, June 20th, 2016

The job market is getting more competitive by each passing day. People seeking jobs, therefore, are not only required to have the desired degree in a particular subject but also certain training certificates that ensure their additional skill set. And software training is one of the high-in-demand training courses that prospective IT professionals are supposed to have gone through before they join an organization.

Now, software training institutes in Kolkata are many, offering you with the opportunity to earn the essential training certificate. However, you need to be a little careful in choosing the institute. So, here is a thorough guide for you to choose the best institute in the city.

Placement Guarantee– When you enroll yourself for a technical course, it is but obvious for you to do so with the intention of getting placed in a reputed IT company. Probe a little to find out where the students of the former batch from this institute have been placed. Go for an institute that educates you and then gives you enough opportunities to prove yourself in the real field of work.

Course Coverage – You might be new to the field of Android training and development but a thorough search online and a conversation with some experts in the field can give you a fair idea about the necessary training modules in the course. Make sure that when you learn a subject, you learn everything about it.

Faculty – While it is not feasible to judge the faculty of an institute entirely based on their educational qualifications, you must ensure that the faculty comprises industry experts. This will ensure that you know about how Android development work is carried out in the real corporate scenario, the challenges involved and the ways of overcoming these challenges too.

Once checked, enroll yourself in a software training course and make the most of it.

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Top Three Benefits of a Career in Digital Marketing

int_blog_academy,  Monday, June 13th, 2016

The present-day business operations have become highly marketing oriented so much so that the success of a business is largely determined by how well it has been able to reach its target market. As such, digital marketing, which is basically about the ways of marketing through the digital platforms, is one of the top career opportunities today. Consequently, the younger generation has an inclination towards a career in digital marketing, which is both rewarding as well as challenging at the same time. If you are currently confused over whether to become a digital marketer by attending a certificate course in it, here is a list of the top three benefits of a career in online marketing.

You will be an In-Demand Professional – With online marketing gaining more importance than ever before, as a professional in the field, you will feel a high demand always. This is quite good news for any job seeker. While the demand for certain professions goes down with time, a digital marketer can experience a lot of opportunities coming his/her way. All you need to do for this is to enroll yourself in a digital marketing course in Kolkata, obtain the degree and develop the required skills over the time.

You will have a Lot of Choices – The best thing about digital marketing is that it is expanded instead of being restricted to a few functionalities only. So, if you have a degree in digital marketing, it implies that you have sufficient knowledge of SEO, content, PPC, Email Marketing and In-bound marketing, all at the same time. Eventually, when you get placed in an organization, you have options of working dedicatedly in any one or two of these functionalities.

You can Start Your Own Career – After you have gained considerable experience of having worked in the field of digital marketing, you can start working as an independent/freelance digital marketer too. Very few professions can give you the chance of kick-starting your own career in the true sense of the term.

If these points have convinced you enough, get set and prepare yourself for a rewarding career in full swing.

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Tips on Preparing Yourself for a Career in Web Designing

int_blog_academy,  Monday, June 6th, 2016

Do you have a creative bent of mind? Does painting interest you more than anything else? Well, then it is obvious that you have in you what is required to be a web designer in today’s IT market. Now, since quite a few years, the unconventional job types and roles are increasingly on the rise, creating an opportunity for the present generation to choose careers that do justice to their passions too. Web designing is one among such opportunities and with visual appeal getting more importance than ever before, a career in web designing is extremely rewarding. However, in order to prepare yourself for this profession, you have to develop some skills and keep certain things in mind apart from enrolling yourself for a course in web designing.

Get Yourself Technologically Oriented – While creativity is the most important characteristic of a professional web designer, you have to acquaint yourself with enough knowledge about the technology platforms as well. Knowledge of HTML, CSS and so on will expand your scope of work in the real field. Further, a good web designing course in Kolkata Salt Lake accompanied by a degree/diploma in the subject will go a long way in helping you establish yourself as a professional web designer.

Follow the Top Web Designers – Web designing, being a dynamic field, constantly brings new techniques and strategies to the front. Following the top professional designers in LinkedIn and other platforms will keep you informed about these emerging trends. At the same time, you will get enough design inspiration to try out new things with respect to the projects you are working on.

Keep Practicing – Practice makes a man perfect and the same holds true in the field of web designing also. No matter what projects you are working on or what kind of designs you usually prepare, keep practicing everything you know in designing and you will definitely flourish as a designer.

Keep the above points in mind and concentrate fully on the course you are attending to make the best use of the same.

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Finding a Good ASP.NET Training Institute in Kolkata

int_blog_academy,  Monday, May 9th, 2016

These days, technical knowledge has become extremely necessary for job seekers to secure an opportunity that they treasure. Out of the top job functions that are in demand today, web development happens to be a major one. And when it comes to web development, ASP.NET is undoubtedly the most preferred framework for creating a dynamic website. So, if you are already holding some technical degrees and if you are willing to work in the vast field of web development with your specialization in ASP.NET, it is necessary that you enroll yourself in a reputed ASP.NET training institute in Kolkata. But the question is how to find one? Let’s find out the proper ways.

To begin with, trust the internet for it is the biggest storehouse of information today. With the right keywords, you can come across a number of institutes conducting courses in ASP.NET. While most of these courses are part-time, which ensure that you are not occupied for the entire day, certain institutes conduct distance learning courses too. But what is more important is that you should check the rankings of these institutes and make sure getting into one that is recognized in the corporate world because after all, it is the job you get that will matter the most.

When it comes to finding an institute, word of mouth works well too. If you are acquainted with people working with this specific framework, ask them about the institutes from which they have earned their degrees. Accordingly, you might get referred to an institute that is particularly known for its great faculty or one that has advanced training modules in ASP.NET.

This being said it is always necessary that you choose an institute and more importantly, a course style that suits your schedule. You can be a part of an ASP.NET course even while you are working somewhere for an advancement in your career. In such cases, make sure that the course is flexible enough to let you adjust your schedules accordingly.

So, get set and learn ASP.NET to be an integral part of the World Wide Web.

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Latest Trends in Corporate Training You Must Know About

int_blog_academy,  Monday, May 2nd, 2016

With the business world getting more advanced each day, the emphasis on corporate training has increased than it was ever before. In order to be a successful professional, you not only need to hold relevant degrees and be an expert in the given area but also exhibit potential that makes you suited for the corporate scenario. Consequently, many people, today, are joining corporate training courses in Kolkata with the intention of developing the soft skills that are much in demand today. In fact, corporate training is required for fields in which client communication and customer interaction occupy a major part. So, if you are thinking that you probably do not need to join a course just for the sake of developing your communication skills or adopting the desired mannerisms, think again. The new trends in corporate training prepare you for a number of things making it profitable for you to join corporate training in Kolkata. Here, take a look at what you can expect from such a course:

Negotiation Skills – With respect to certain spheres of work, much of your success might be determined by how well you negotiate with your clients/customers. A course in corporate training lets you learn the right ways of negotiation.

Customer Behavior – This is an extremely important aspect of the present business scenario. In order to sell something, you need to understand what your customers want and analyze their behavior. Being part of a corporate training course largely prepares you for gaining insight into the customer’s behavior.

Time Management – These days, a lot of tasks need to be executed within a given period. Knowing how to manage time and yet, keep the productivity level high is, therefore, of utmost importance. Getting trained in a reputed institute enables you to understand how work takes place in the real corporate sector. Hence, learning how to manage time happens automatically.

Positive Attitude – The immense pressure of work can be handled only when you feel positive and motivated always. It might sound surprising but corporate training courses include a module that aims at helping students develop a positive attitude towards everything related to their work.

So, enroll yourself in a reputed institute and prepare yourself for a great career ahead.

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Things to Learn from a Professional Content Writing Course

int_blog_academy,  Monday, April 25th, 2016

In today’s business scenario, the way a message is communicated is as important as the message itself. The mediums of communication are increasing with each passing day, leading to hundreds of content being created on a wide range of subjects. Professional content writing has been redefined by the rise of platforms that cater to the readers’ demand of fun, crisp and engaging content as opposed to the plainly narrated events, news and so on. So, if you have a flair for writing and want to write on numerous topics, enrolling yourself to one of the popular content writing courses in Kolkata is a good idea. Now, you might wonder as to why you need to learn content writing since writing is something spontaneous for someone who is good at the grammatical aspects of the language. Well, the demands of web content writing are different and a professional course teaches you a lot of essential things. Here, take a look:

Writing Different Types of Content

Content varies widely in terms of style, pattern, tone and length. You might need to write a blog on one day and guest posts on other days. It is only a professional course that lets you know about the precise requirements of each variety so that when the requisition arrives, you combine this knowledge with your writing skill and ensure a quick delivery.

Writing to Cater to a Business Interest

When you work as a professional content writer, you are necessitated to write social media posts, blogs and so on for a specific client with a specific type of business. So, unlike story writing or personal narrative, you have to create content that informs about and promotes the client’s business. It is only when you write such content that the content is circulated in the right platforms for maximum visibility.

Writing in Genres that Suit Your Inclination

Although a professional content writer is ideally expected to write all sorts of content, a professional course can help you identify your niche area. So, if you are good at travel writing, you can look for opportunities in travel magazines, travel blogs and so on.

Apart from these, a professional course guides you in the right direction and prepares you for a career in the field of content writing while also sharpening your writing skills all the way.

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Top Features of a Reputed Android Training Institute

int_blog_academy,  Thursday, April 21st, 2016

Your career is one of the most important aspects of your life, largely determining how well you live your entire life. When it comes to career, it is of utmost importance to choose the right course, subject or path from the very beginning. A few misguided steps in the wrong direction can not only make you end up with a dissatisfactory job but also compel you to live an unhappy life. Because satisfaction at work and the ability to do what you really like to, works wonders in keeping you happy, motivated and satisfied.

Now, if you have a natural inclination towards understanding technology and if the world of web and mobile app development attracts you, then it is advisable that you enroll yourself for a top Android Training Institute in Kolkata and start pursuing the Android development course. Of course, you will need to hold some basic degrees in technology, the requirements of which will vary depending on the institute you join. So, with all your interest in the field, you must try to get into a reputed institute for your degree to be worthwhile at the end of the day. Here is a list of features a good institute should have. Check these out to make your search more effective.

Placement Facilities

The job market is extremely competitive today and as such, even with a diploma or degree in an advanced technological platform like Android, finding a job is not always easy. Check the history of placements from the particular institute to get an idea about your future prospects with Android training from this institute.

Course Coverage

You might be new to the field of Android training and development but a thorough search online and a conversation with some experts in the field can give you a fair idea about the necessary training modules in the course. Make sure that when you learn a subject, you learn everything about it.


While it is not feasible to judge the faculty of an institute entirely based on their educational qualifications, you must ensure that the faculty comprises industry experts. This will ensure that you know about how Android development work is carried out in the real corporate scenario, the challenges involved and the ways of overcoming these challenges too.

Check for these features and get yourself into an institute that promises you with both knowledge as well as a bright career ahead.

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